Structured data and entities
Machine-readable facts about your company, offer and people — the basis for AI systems to recognise you as a distinct source and represent you correctly.
Service · GEO
More and more people no longer ask Google — they ask ChatGPT, Perplexity or Gemini, and get a single answer instead of ten results. If you don't appear in that answer, you don't exist for those customers.
GEO — Generative Engine Optimization — makes sure the systems know, understand and recommend you. The channel is young: start now and you pay considerably less for the same position than later.
What it covers
Machine-readable facts about your company, offer and people — the basis for AI systems to recognise you as a distinct source and represent you correctly.
AI systems cite sources that answer questions precisely, verifiably and without marketing speak. That is exactly the content we build — and it happens to help every human reader too.
The models learn from directories, industry articles and reviews. If you're not present there, you won't be present in the answers — so we build presence exactly where the systems read.
Regular checks of whether and how ChatGPT, Perplexity and Gemini mention you — and what they say about the competition. The next steps follow from that.
Free of charge
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How it works
01
I check what AI systems know and answer about you today — and where that information comes from. The result is often sobering and always instructive.
02
Structured data, entities and technical readability come first — the same base that good SEO stands on.
03
Citable content on your site, presence in the sources the systems learn from. Step by step, with clear priorities.
04
Regular checks of mentions: where you appear, where the competition appears — and what we change next.
Frequently asked questions
GEO stands for Generative Engine Optimization — the work of making sure AI systems like ChatGPT, Perplexity and Gemini know you, understand you and recommend you in their answers. It is the counterpart to SEO for a world where the answer is a single one instead of ten blue links.
The channel is young, which is exactly why it's still affordable. Wait until everyone is doing it, and you'll pay considerably more for the same position later. Today a presence can be built with manageable effort that will have to be defended tomorrow.
No — it builds on it. Clean technology, structured data and good content are the foundation for both. Much of what is built for Google also works in AI systems; GEO adds the parts that additionally count there.
Through regular, documented checks: which questions do your customers ask, what do the systems answer, do you appear in it — as a mention, a source, a recommendation? Plus your own numbers: visitors and enquiries arriving from AI answers.
That depends on scope and can't seriously be given as a flat rate. The enquiry form asks about your budget range — that way we both see within the first minute whether it's a fit.
Enquiry
Briefly describe where you stand today — even if ChatGPT doesn’t know you yet. I read every enquiry myself and get back to you within 24 hours with an initial assessment — free of charge.

Dominik Reuter
Your enquiry lands directly with me — not in a ticket system.
To give every project full attention, I only take on a few at a time.